Huge success for exhibition Grekland Panorama February 13-15, 2015 in Stocholm. 11.000 visitors came to the fair and experienced a truly authentic “Greek” atmosphere enjoying multiple events, special offers and festivities. This 2nd exhibition outperformed the first fair, by approximately 40% increase in visitors, while exhibitors reached a number of 165, from 35 destinations in Greece!
According to Globe Arena’s management team, the number of visitors in this fair, was the greatest ever achieved in an exhibition held at the Ericsson venue. Having achieved such a great number of visitors, Grekland Panorama has now become one of the biggest yearly exhibition events in the greater area of Stockholm. Once again all the major tour operators and tourism players of the Swedish industry participated with exhibitor stands, promoting Greece and sales offers only valid for the fair’s dates – achieving great sales records.
An increase of approximately 10% in bookings for Greece was noted by the Swedish tour operators and travel agents. One of the prevailing trends show that the Swedish traveler, is looking for the authentic experience when on travel to Greece, including local cuisine and traditional organic products, as well as nature activities and sports.